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Rank.ai glossary
Plain English definitions of the local SEO and AI visibility terms you meet in Rank.ai and across the industry. Each entry explains the idea, how it is measured and where it shows up in the product.
Geo-grid rank tracking
Measuring Local Pack rank from a grid of points across a service area.
Google AI Overviews
Google's AI written summary above the organic results, and the pages it links to.
Share of voice (SoV)
The share of grid points, or of mentions in AI answers, that go to your business.
Local Pack
The three business listings and map Google shows for local searches.
Knowledge Panel
The information box Google shows for a search on a specific business or brand.
Citation building
Listing your business on directories with the same name, address and phone everywhere.
Google Business Profile
Google's free business listing for Search and Maps, formerly Google My Business.
Answer engine optimization
Getting your brand named and cited in the answers AI assistants write.
AEO vs SEO
How answer engine optimization differs from SEO, and where the two overlap.
LLM visibility
Whether ChatGPT, Claude, Gemini and other assistants name or cite your brand.
SERP features
The boxes on a results page beyond the organic links, from AI Overviews to the Local Pack.
WYN score
Rank.ai's keyword opportunity estimate: the extra visits a keyword could bring in the top 3.
llms.txt
A proposed markdown file that gives AI agents a short map of your site's key pages.
See if AI names you when customers ask who’s best.
Enter your website. In about two minutes, Rank.ai asks ChatGPT, Claude and Gemini 12 questions your customers ask and grades how often they name you.
- Your grade out of 100How often AI names you, cites your site, and how high it ranks you.
- Who gets namedEvery competitor in the answers, most named first.
- The pages AI readsThe sources behind each answer.
- Three fixesWhat to fix first, with a brief for the first page.