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Marketing Automation Citation Share

Ranks reviewed Marketing Automation brands by their share of answer-level citations to reviewed brand domains.

Coverage: 12 entities
Confidence: 100%
Freshness: current
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Watching publication Jul 27, 2026

LEADERBOARD

Current rankings

Metric: Citation share

Find in tableEntity typeMovementConfidenceEvidence NRank rangeColumnsSort rowsAnswer providerBrand signal

12of 12 rows

Marketing Automation Citation Share current rankings
Rank	Entity	Citation share	Mention coverage	Mention share	Citation share	Engine breadth	OpenAI rec. presence	OpenAI coverage	Confidence	N	Change	Trend	Explain
01	Brazecompany	26.7%	25%	9.84%	26.67%	3	50%	25%	100%	45	—	—	Analyze brand Why this rank
02	Klaviyocompany	17.8%	35.42%	13.93%	17.78%	3	25%	25%	100%	45	—	—	Analyze brand Why this rank
03	Brevocompany	13.3%	12.5%	4.92%	13.33%	3	12.5%	6.25%	100%	45	—	—	Analyze brand Why this rank
04	HubSpot Marketing Hubcompany	11.1%	27.08%	10.66%	11.11%	3	37.5%	31.25%	100%	45	—	—	Analyze brand Why this rank
05	Salesforce Marketing Cloudcompany	8.9%	43.75%	17.21%	8.89%	3	62.5%	50%	100%	45	—	—	Analyze brand Why this rank
06	ActiveCampaigncompany	8.9%	27.08%	10.66%	8.89%	3	37.5%	37.5%	100%	45	—	—	Analyze brand Why this rank
07	Adobe Marketo Engagecompany	6.7%	37.5%	14.75%	6.67%	3	50%	37.5%	100%	45	—	—	Analyze brand Why this rank
08	Oracle Eloquacompany	2.2%	10.42%	4.1%	2.22%	2	12.5%	6.25%	100%	45	—	—	Analyze brand Why this rank
09	Customer.iocompany	2.2%	6.25%	2.46%	2.22%	1	0%	0%	100%	45	—	—	Analyze brand Why this rank
10	Constant Contactcompany	2.2%	4.17%	1.64%	2.22%	2	0%	6.25%	100%	45	—	—	Analyze brand Why this rank
11	Iterablecompany	0.0%	14.58%	5.74%	0%	3	0%	6.25%	100%	45	—	—	Analyze brand Why this rank
12	Mailchimpcompany	0.0%	10.42%	4.1%	0%	3	12.5%	6.25%	100%	45	—	—	Analyze brand Why this rank

Marketing Automation Citation Share current rankings
Rank	Entity	Citation share	Mention coverage	Mention share	Citation share	Engine breadth	OpenAI rec. presence	OpenAI coverage	Confidence	N	Change	Trend	Explain
01	Brazecompany	26.7%	25%	9.84%	26.67%	3	50%	25%	100%	45	—	—	Analyze brand Why this rank
02	Klaviyocompany	17.8%	35.42%	13.93%	17.78%	3	25%	25%	100%	45	—	—	Analyze brand Why this rank
03	Brevocompany	13.3%	12.5%	4.92%	13.33%	3	12.5%	6.25%	100%	45	—	—	Analyze brand Why this rank
04	HubSpot Marketing Hubcompany	11.1%	27.08%	10.66%	11.11%	3	37.5%	31.25%	100%	45	—	—	Analyze brand Why this rank
05	Salesforce Marketing Cloudcompany	8.9%	43.75%	17.21%	8.89%	3	62.5%	50%	100%	45	—	—	Analyze brand Why this rank
06	ActiveCampaigncompany	8.9%	27.08%	10.66%	8.89%	3	37.5%	37.5%	100%	45	—	—	Analyze brand Why this rank
07	Adobe Marketo Engagecompany	6.7%	37.5%	14.75%	6.67%	3	50%	37.5%	100%	45	—	—	Analyze brand Why this rank
08	Oracle Eloquacompany	2.2%	10.42%	4.1%	2.22%	2	12.5%	6.25%	100%	45	—	—	Analyze brand Why this rank
09	Customer.iocompany	2.2%	6.25%	2.46%	2.22%	1	0%	0%	100%	45	—	—	Analyze brand Why this rank
10	Constant Contactcompany	2.2%	4.17%	1.64%	2.22%	2	0%	6.25%	100%	45	—	—	Analyze brand Why this rank
11	Iterablecompany	0.0%	14.58%	5.74%	0%	3	0%	6.25%	100%	45	—	—	Analyze brand Why this rank
12	Mailchimpcompany	0.0%	10.42%	4.1%	0%	3	12.5%	6.25%	100%	45	—	—	Analyze brand Why this rank

Primary brandPrompt intentAnswer enginePrompt contains

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Answer presence27.1%13/48 filtered answers mention or cite HubSpot Marketing Hub

Selected-set share20.3%Share of answer-presences among the compared brands, not market share

Owned citation answers55 answer-level URL signals on reviewed owned domains

Engine breadth3/3Engines with at least one observed presence

Filtered competitive answer-presence comparison
Brand	Presence	Vs. primary	Selected share	Mentions	Cited answers	Owned URL signals	Engine breadth
Salesforce Marketing Cloudsalesforce.com	43.8%21/48	+16.7 pp	32.8%	20	4	4	3/3
Adobe Marketo Engageadobe.com	37.5%18/48	+10.4 pp	28.1%	54	3	3	3/3
HubSpot Marketing Hubhubspot.com	27.1%13/48	BASE	20.3%	13	5	5	3/3
Brazebraze.com	25.0%12/48	-2.1 pp	18.8%	36	5	12	3/3

ANSWER-LEVEL OBSERVATIONS

Prompt × engine matrix

16 prompts · 48 immutable answer hashes · empty cells mean no compared brand was detected.

Brand presence by public prompt and answer engine
Public prompt	OpenAIopenai/gpt-4o-mini	Anthropicanthropic/claude-haiku-4-5	Geminigoogle/gemini-2.5-flash
01 Which marketing automation platforms are best for orchestrating email, messaging, journeys, lead management, and campaign measurement?recommendation	HubSpot Marketing HubAdobe Marketo Engage 9 source URLs`656e0058`	Adobe Marketo Engage · C1Salesforce Marketing CloudBraze 3 source URLs`d18bd2b4`	No selected brand 5 source URLs`fa857437`
02 Recommend a B2B marketing automation platform for account-based programs, lead scoring, nurture, CRM handoff, and pipeline attribution.recommendation	HubSpot Marketing Hub · C1Adobe Marketo EngageSalesforce Marketing Cloud 6 source URLs`42f760df`	HubSpot Marketing HubAdobe Marketo EngageSalesforce Marketing Cloud 8 source URLs`3708d150`	HubSpot Marketing Hub · C1 4 source URLs`9dbffed0`
03 Which customer engagement platforms are strongest for high-volume B2C lifecycle journeys across email, SMS, push, and in-app messaging?recommendation	Salesforce Marketing CloudBraze 7 source URLs`3f0962f8`	Braze · C1 8 source URLs`8c59d553`	Braze 10 source URLs`6ccab6c4`
04 Recommend a marketing platform for an ecommerce brand that needs customer profiles, segmentation, product events, email, SMS, and revenue attribution.recommendation	No selected brand 6 source URLs`36fc37d8`	No selected brand 2 source URLs`cb460278`	No selected brand 9 source URLs`dbd9c76d`
05 Which marketing automation platforms best support a global enterprise with multiple brands, regions, business units, and governance requirements?recommendation	HubSpot Marketing HubAdobe Marketo EngageSalesforce Marketing CloudBraze 4 source URLs`ed093b19`	HubSpot Marketing HubAdobe Marketo EngageSalesforce Marketing CloudBraze · C1 6 source URLs`dcf1e148`	Salesforce Marketing CloudBraze · C1 4 source URLs`606e8c95`
06 Recommend a marketing automation tool for a small business that needs simple campaigns, CRM context, forms, segmentation, and transparent pricing.recommendation	No selected brand 4 source URLs`7e8f6f58`	No selected brand 6 source URLs`3104022d`	Salesforce Marketing Cloud · C1 6 source URLs`85944b73`
07 Which marketing platforms are strongest for real-time customer data, predictive segmentation, personalization, experimentation, and decisioning?recommendation	Salesforce Marketing CloudBraze 4 source URLs`5a3621bc`	Salesforce Marketing CloudBraze · C1 9 source URLs`89ad7936`	Adobe Marketo Engage · C1 9 source URLs`98d63163`
08 Which marketing automation platforms provide the strongest governed AI assistance for content, campaigns, audiences, and optimization?recommendation	Adobe Marketo EngageSalesforce Marketing CloudBraze 7 source URLs`ace35413`	HubSpot Marketing HubAdobe Marketo EngageSalesforce Marketing CloudBraze · C8 8 source URLs`5125765b`	Adobe Marketo EngageSalesforce Marketing Cloud 7 source URLs`03ec8bb6`
09 Compare marketing automation platforms on channels, segmentation, journeys, data, attribution, AI, integrations, governance, and support.commercial	Adobe Marketo EngageSalesforce Marketing Cloud 6 source URLs`8676c508`	Adobe Marketo EngageBraze 7 source URLs`ea051c50`	Adobe Marketo Engage 8 source URLs`fe3539ea`
10 How should a buyer compare marketing automation pricing across contacts, messages, profiles, channels, data usage, and premium modules?commercial	HubSpot Marketing Hub · C1 6 source URLs`cc9dac70`	HubSpot Marketing Hub · C1Adobe Marketo Engage 8 source URLs`83332ff1`	No selected brand 7 source URLs`7adb6970`
11 Create a proof-of-concept scorecard for marketing platforms covering campaign speed, deliverability, personalization, attribution, adoption, and administration.commercial	No selected brand 0 source URLs`243c1395`	No selected brand 6 source URLs`c70c3c1f`	No selected brand 0 source URLs`9d510583`
12 Compare marketing automation vendors on multi-touch attribution, incrementality, offline conversion data, reporting, and warehouse access.commercial	No selected brand 6 source URLs`b106c929`	HubSpot Marketing HubAdobe Marketo EngageSalesforce Marketing Cloud 9 source URLs`29182ae6`	No selected brand 5 source URLs`a545a552`
13 Which criteria expose data portability, migration complexity, and lock-in risk when choosing a marketing automation platform?commercial	No selected brand 7 source URLs`0ca1c0a6`	No selected brand 5 source URLs`d2fe1dc3`	No selected brand 9 source URLs`26beed53`
14 Compare marketing platforms on consent, identity, encryption, auditability, residency, suppression, retention, and privacy compliance.commercial	No selected brand 8 source URLs`22ea6b20`	Adobe Marketo Engage · C1Salesforce Marketing Cloud 9 source URLs`9a97daeb`	No selected brand 7 source URLs`c8704120`
15 Create a shortlist of marketing automation vendors for a global company consolidating B2B and B2C lifecycle engagement.commercial	HubSpot Marketing HubAdobe Marketo EngageSalesforce Marketing Cloud 7 source URLs`309ff72d`	HubSpot Marketing Hub · C1Adobe Marketo EngageSalesforce Marketing Cloud 6 source URLs`bdabf67c`	HubSpot Marketing HubSalesforce Marketing Cloud · C1 5 source URLs`b07abfd3`
16 When should a company consolidate CRM, customer data, journeys, content, messaging, experimentation, and attribution on one marketing platform?commercial	Salesforce Marketing Cloud · C1 6 source URLs`1c26ebeb`	No selected brand 8 source URLs`ba3ccd2c`	Salesforce Marketing Cloud · C1 5 source URLs`3525c92b`

STRUCTURED CITATION LEDGER

Sources shaping this filtered view

Hostnames are derived from validated public HTTP(S) URLs, not provider-supplied domain labels.

Validated citation sources in filtered answers
Source hostname	Cited answers	Distinct URLs	Engine breadth	Best position	Evidence
6sense.com	7	5	3	#1	Open source ↗
insiderone.com	7	5	2	#1	Open source ↗
gartner.com	6	3	3	#1	Open source ↗
braze.com	5	10	2	#1	Open source ↗
klaviyo.com	5	6	3	#1	Open source ↗
blueshift.com	5	1	3	#1	Open source ↗
brevo.com	4	5	3	#1	Open source ↗
activecampaign.com	4	4	3	#1	Open source ↗
salesforce.com	4	4	2	#1	Open source ↗
linkedin.com	4	4	3	#2	Open source ↗
improvado.io	4	3	2	#1	Open source ↗
pipeline.zoominfo.com	4	2	3	#1	Open source ↗
factors.ai	4	2	3	#2	Open source ↗
hockeystack.com	4	2	2	#2	Open source ↗
usercentrics.com	3	4	3	#3	Open source ↗
cdp.com	3	3	2	#1	Open source ↗
maestra.io	3	3	2	#1	Open source ↗
reddit.com	3	3	2	#5	Open source ↗
hubspot.com	3	2	2	#1	Open source ↗
monday.com	3	2	3	#2	Open source ↗

PUBLIC-BENCHMARK PRIVACY BOUNDARY

This report contains only code-reviewed public prompts, deterministic brand counts, answer hashes, and validated structured citation URLs. Full model answers are neither stored nor published here. No customer, organization, or private tracked-prompt data is included.

marketing-automation-platforms-2026-07-27 / 4-marketing-automation-platforms-2026-07-27-models-64232fd32583

Marketing Automation Citation Share

Current rankings

Brand vs. market

Prompt × engine matrix

Sources shaping this filtered view

Brand vs. market

Prompt × engine matrix

Sources shaping this filtered view