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Free meta description generator

Describe the page, add the keyword you want to rank for if you have one, and pick a tone. You get three meta descriptions of up to 160 characters, each with a character count so you can spot truncation risk before you publish.

  • Free
  • No signup
  • Three variants per run

How it works

Three drafts from one description of your page

01

Describe the page

Say what the page offers and who it is for. Add a target keyword and choose a tone.

02

Get three variants

One language model call writes three distinct descriptions, each capped at 160 characters, with your keyword worked into a real sentence.

03

Check the count and pick one

Each card shows its character count: green at 155 or under, amber from 156 to 160. Edit the one you like and paste it into your page.

Why it matters

What makes a meta description work

A meta description is your pitch under the title in search results. Google says it primarily uses the page’s content for the snippet, and sometimes uses the meta description when it describes the page better. So write one that summarizes the page accurately: what the searcher gets, a concrete detail such as a price, a turnaround time or a location, and a reason to click.

On length, Google says there’s no limit, but the snippet is cut to fit the device width. This tool caps each draft at 160 characters and marks anything over 155 in amber; put the substance first either way, so the part that shows carries the message.

Google also says it can show different snippets for different searches, since snippets preview the part of the page that best matches each one. A clear, specific description gives it good text to use. The SERP features guide covers the other boxes on a results page, the title tag checker previews your title, and the schema validator checks the structured data behind rich results.

Frequently asked

How does the meta description generator work?
You describe the page, optionally add the keyword you want to rank for, and pick a tone. One language model call writes three distinct variants, each capped at 160 characters. The count on each card shows green at 155 or under and amber from 156 to 160.
How long should a meta description be?
Google sets no limit, but it cuts the snippet to fit the device width, so keep the key message early. Around 155 characters or fewer is a common working target; this tool marks drafts over 155 in amber and caps them at 160.
Does Google always use my meta description?
No. Google says it primarily builds snippets from the page content and uses the meta description when it gives a more accurate description of the page, and that the snippet can differ from one search to another.
Should I include my target keyword?
Yes, once and naturally. Add it to the keyword field and the generator works it into each variant as part of a real sentence.
Can I generate descriptions for every page on my site?
The free tool is rate limited per visitor, so it suits single pages and small batches. Give every page its own description. The Rank.ai platform writes and publishes new articles for you; it doesn't write descriptions for pages you already have.

See if AI names you when customers ask who’s best.

Enter your website. In about two minutes, Rank.ai asks ChatGPT, Claude and Gemini 12 questions your customers ask and grades how often they name you.

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